Posts Tagged ‘Year’

Hyundai Motors will Introduce Sedan Avante in This Year

May 8th, 2011

Hyundai Motor Corporation. Had its worldpremier of all newest Hyundai Avante compact saloons, the Hyundai’s best-selling version universal at the 2010 Busan worldwide Motor Show. ‘The Hyundai New Avante encompasses Hyundai’s newest ambitions, featuring the good styling & performance in its style, ‘Steve S. Yang, President and CEO of Hyundai’s worldwide Business Division, alleged at the Busan showcase and Convention Center (BEXCO) these days ‘We’re sure which it’ll once again reproduce as the compact section universal.’ With sportier & even more stylish lines than its forerunner, the latest Hyundai Avante – badged as Hyundai Elantra in marketsplace outside Korea – continues Hyundai’s ‘fluidic sculpture’ design philosophy.

Hyundai India has applied its most recent 1.6Litre Gamma Fuel Direct Injection engine & a sixspeed automatic transmission to the frontage-wheel drive compact, the 1st time GDI & 6 speed automatic have featured on a compact saloon in Korea. Hyundai New Avante delivers a topmost output of 140ps and utmost torque of 17.0kgm. It is about 10% fuel efficient than its nearby contendor, thanks to GDI, the 6 pace automatic & other fuel economy enhancements. The latest Hyundai Avante will pleasure & surprise alongwith a raft of other sophisticated attributes not found on any compacts, as well as High Intensity Discharge headlight, heated rear seats, LED combination lights in the back, puddle lamps & shade TFT information display nestled in gauge cluster. Under the Hyundai Elantra/Avante badge, Hyundai has sold six million units international since the car’s present in 1990. Hyundai cars will start sales of the all the novel Hyundai Avante in the 2nd half of 2010 in Korea market.

2010 A Great Year For Indian Automobile

May 5th, 2011

With India’s booming economy, country’s auto industry also saw some great movement in sales. The market witnessed some high profile launches from premium Bugatti Veyron to Nissan Micra, from BMW 5-Series to Ford Figo. The year 2010 was just unbelievable for Indian auto sector which bid adieu to iconic car Maruti 800. For a country whose economy has been expanding at near 9 per cent rate, it was not surprising that automobile sales broke all records between July and October to average a growth of 30 per cent. Such was the appeal of the country and the hunger of the Indian motorist that Bugatti launched its Veyron 16.4 Grand Sport, which at Rs 16 crore became the costliest car in India, while other niche marques Aston Martin and Spyker Cars said they too would drive in soon. The time will most definitely be remembered for the end of the 26 year partnership of Hero Honda, the world’s largest two wheeler maker. BM Munjal promoted Hero Group decided to get out Japanese Honda’s 26% stake for an undisclosed sum, while inking a new licensing pact that will give it access to Honda’s technology for few more years with royalty remaining at the same level as before.

How to Keep Up with Car Care All Year Long

April 22nd, 2011

Many of us consider our car to be one of our most important investments. Having a vehicle means freedom, convenience, and are a way to get around at will. You must have worked hard to put enough money away for a down payment. Each month you have to keep making your car loan payment and afford insurance coverage. However, when your car needs automotive care, the expense can hurt your budget. This is the reason why these tips for getting inexpensive car parts and auto repair tools can make an important difference in your financial bottom line.

Spending Less on Regular Repairs and Engine Repair Tools

If you have a minor repair such a maintenance problem, why not cut costs by doing it yourself? There are many books and videos that show you how to get these simple tasks done quickly. The advantage to getting it done yourself is that you only have to pay for the parts; no labor costs are involved. The auto repair shops can really mark up the parts, plus, it can cost $65 or more per hour to have their employees do the work. If you are uneasy about fixing your own vehicle, ask your friends and family if they can help you out or if they know someone who can help at a low rate. Family members are usually happy to help and don’t expect much in return; college shops cost at least half of what the repair shops cost.

Mercedes S-class: Fleet News Luxury Car of the Year for 5th Time

March 1st, 2011
Automotive News

The Mercedes Benz S-Class range is once again hailed as the Fleet News Luxury Car of the Year. This is the fifth time that the magazine has been granted the honor on the saloon. With the said award, the S-Class has once again proven its state-of-the-art luxury appeal for discerning motorists.

“The absolute pinnacle. The S-Class covers all the bases in terms of a luxury car – style, appeal, comfort, space and, in the new model, plenty of safety innovations including Pre-Safe and Distronic Plus. In S 320 CDI guise, it also offers fairly reasonable running costs for a car of this type,” commented Fleet News.

Fleet News is the leading source of news and expertise for auto aficionados and other authorities. The company constantly boosts the £40 billion company car and van industry in the United Kingdom. It has been reporting on the fleet industry for over a quarter of a century. The company is aimed at giving the industry a unique perspective of the automotive market.

Kevin West, the National Sales Manager Mercedes Car Group, added, “This important accolade proves that S-Class is uniquely popular with all types of customer whether private or corporate. It is unique in offering the very best technology and state-of-the-art engines in a perennially-desirable product.”

3 Nascar Marketing Secrets That Will Turbo Charge Your Success This Year ? Part 1

February 2nd, 2011
Automotive Market

NASCAR is a powerful business and marketing machine.  There is a lot you will be able to learn about positioning your own dealership just by studying the lead-generating, profit exploding strategies of this racing giant.

You’ve probably heard of Dale Earnhardt Jr., Jimmie Johnson, Kevin Harvick, Jeff Gordon and Tony Stewart. They are all pretty famous NASCAR stars. But a name you might not know the name Mike Bartelli. Racecar driver? No. But he is a man that knows lots about speed. Mike is a marketing guy and when it comes to NASCAR and motorsports marketing he is, “the” guy.

Mike is an expert in motorsports marketing, and as head of Millsport Motorsports he has aided NASCAR see record growth in popularity and sponsorship. Now Mike is chief marketing officer and senior VP of Petty Enterprises.

In a recent interview, Mike divulged some of the tips to NASCAR’s Marketing Success. We have from then taken the ideas Mike shared and reshaped them to fit the car business. We’re now serving them to you on a silver platter so you will be able to utilize them in your own dealership this year.

So print this out, grab a highlighter or a pen and put on your thinking cap because you’re about to go for wild ride.

NASCAR Understands the Power of a Celebrity Endorsement

3 Nascar Marketing Secrets That Will Turbo Charge Your Success This Year ? Part 2 NASCAR Creates Their Own Celebrities

February 2nd, 2011
Automotive Market

NASCAR does not simply rely on big names to endorse and market their organization.   Rather, they create and promote their own celebrities to carry the brand.  Mike attributes DALE EARNHARDT JR. and his development into the sport’s first true cross-over star as one of the factors for NASCAR’s dramatic growth in the first part of this decade.

Based on that idea, if you can’t find a celebrity to endorse your dealership, you could just become one yourself.   Think it is impossible??  Well in the age of YouTube, Social Media and the internet, it’s actually not.

Make yourself a local celebrity by beginning a blog, writing articles for your local publications, speaking to local groups, hosting seminars about smart car buying or credit strategies, hosting your own weekend radio show, etc.  You could get a book or take class on DIY PR and start getting your name in the press as a featured expert.   Use social media to garner “fans” and develop your celebrity status that way. Every little bit counts.

NASCAR Understands the Potential of Cross Promotions

You might be a little guy in a big dealer pond, but you certainly don’t need to market like one.  Actually, you could play a bigger game in this area simply by associating yourself and your business with other popular entities in your area.   When done right, this could aid strengthen the potency of your message and insulate you from being hurt financially and emotionally in the case of a failed promotion.