With constant reminders of the economic downturn in the news, it’s easy to understand why so many nonprofit organizations and schools have trouble fundraising via traditional methods. Many people are buying fewer fundraising items and donating less than before, but that doesn’t mean school and nonprofit fundraising efforts are inevitably headed for doom. There are fundraising ideas out there that can survive any economic situation, and in fact, even give the economy a boost.
Tips for Effective School Fundraising
Schools are constantly in need of money to cover the cost of textbooks, sporting equipment, or activities. Parents and students alike are well aware of the effort and time commitment that goes into school fundraising, such as door-to-door selling, bake sales, car washes, and asking friends and family for donations. The school fundraising methods listed above can be effective, but they have their time and place. For fundraising success in a down economy, it’s essential to take a unique approach. Rather than just receiving funds, why not give back to the community and local economy in return?
Local and national discount cards are a great way to raise much-needed funds for your school while giving the local economy a boost. In a recession, all businesses are looking for cost-effective ways to advertise and joining a discount card program allows them to do just that. Businesses set their own discounts or incentives for cardholders, encouraging them to become customers. This serves as valuable advertising for businesses, not only because it provides visibility, but also because it builds positive relationships within the local community.
